Ringly Raises $5.1 Million Led By Andreessen Horowitz To Expand Its Smart Jewelry Collection Beyond Rings

TechCrunch

Ringly, the maker of a line of smart jewelry for women including a high-tech ring that buzzes and lights up when you receive a phone call or text, has raised $5.1 million in Series A funding led by Andreessen Horowitz, the company announced this morning. Also participating in the round were new investors Highline Ventures and Silas Capital, and prior investors First Round Capital, Social+Capital, Mesa+, BBV and PCH.

To date, Ringly has raised $6.1 million.

The funding comes shortly after Ringly wrapped up pre-sales for its ring, which is currently sold online. The device, which comes with different stones and band options, was dreamed up by Christina Mercando, who used to work as a Senior Product and Design Manager at eBay. She realized that many women have a habit of keeping their phones in their purses, and so were missing important calls and texts.

The idea with Ringly is that the jewelry…

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